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What to Wear

  • Writer: Kristin Anderson
    Kristin Anderson
  • Sep 7, 2025
  • 2 min read

Your most asked question is "What do I wear?" when it comes to your photo session, so let's dive into that.


Start with what you LOVE. If you are not sure if it looks good on you, it means you really don't love it. If you don't LOVE it, don't bring it!


And image is a heightened, magnified version of you so whatever you wear will also be magnified. It's a good idea to do your shopping ahead of time, try things on, see how they feel and live in them for at least a week before your session. Get comfortable in your clothing.


Nothing looks worse on camera than that underlying agitation caused by clothing that you don't actually love. It creates a very small fear response and the camera picks that right up.


Once you have located your favorites its time for the rules, all of which can be broken for the right garment.


Solid and bold colors with texture are best. No distracting patterns. Bring variety of colors. Bold bright colors are great, your brand colors are great, (think Jenna Kutcher) Soft pastels are also great. Creative necklines and fabric texture are the stars. Fabric texture adds non distracting depth to your images. Like cable knit sweaters or pleated sleeves. Any interest in design of stitching and unique neckline details will look great.


Fitted is best. Choose garments that hug the body well and show off the shape of you. Not so tight that the seams are puckering, but just tight enough. Extra fabric can look frumpy in an image. Unless... that is your personal style! That is the only reason to go with a bigger garment.


Make up. I personally love to use a make up artist that will make you up just like you, but cleaner and brighter. DON'T try something bold and colorful, unless that is you normally or if we are doing a fashion session and experimenting with that. Your hair and make up can make or break your session so choose to stay in your zone here. If natural is your typical look, keep it natural with the MUA. If bold color is your typical look then go for it!


Same with your hair. The most important thing with hair on set is that it be clean and shiny. Don't rat it up and spary it to the point where the camera just picks up a rats nest. Keep it smooth and sleek, moisturise your curls, apply a shine spray and do your experimenting before we get on set.


Having all this prepped before our session creates a more efficient use of our actual shooting time. This benefits our creativity and flow when your session arrives!


Happy session planning!

XOXOK




 
 
 

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